Wednesday, August 24, 2005
Recognize Your Best Customers
Do you have any simply outstanding customers? They are easy to deal with. They are fun to be with. They give you a lot of business. They are creative and innovative. They treat their customers very well.
If you know someone like this - do some bragging. Put their name up in neon lights. For example.
You can . . .
Vote them Customer of the month.
Write an article about them for your company's newsletter. I hope your company has a newsletter.
Vote them customer of the year.
Ask the President of your company to write him a note thanking him for his business.
Give 'em a plaque that says something special.
You get the idea.
Let's go sell something . . .
Jim Meisenheimer
www.meisenheimer.com
If you know someone like this - do some bragging. Put their name up in neon lights. For example.
You can . . .
Vote them Customer of the month.
Write an article about them for your company's newsletter. I hope your company has a newsletter.
Vote them customer of the year.
Ask the President of your company to write him a note thanking him for his business.
Give 'em a plaque that says something special.
You get the idea.
Let's go sell something . . .
Jim Meisenheimer
www.meisenheimer.com
Monday, August 22, 2005
Attention Getters
Get their attention before you start selling. Everybody is busy multi-tasking. To break through you have to get their attention.
Be contrarian and controversial. Being outrageous once in a while is okay too.
Use lumpy mail - I just mailed 200 calculators promoting my next Sales Boot Camp with "It all adds up" in the copy of the sales letter.
Put your photo on a post card. Make it interesting and memorable. Never be boring.
Print "Let's talk business over a cup of coffee" on coffee mugs and stuff it with a packet of Starbucks coffee. Send it to customers and prospects who aren't returning your phone calls.
Never be boring! The simple truth is it doesn't pay as much as being outrageous! Get used to it.
Let's go sell something . . .
Jim Meisenheimer
www.meisenheimer.com
Be contrarian and controversial. Being outrageous once in a while is okay too.
Use lumpy mail - I just mailed 200 calculators promoting my next Sales Boot Camp with "It all adds up" in the copy of the sales letter.
Put your photo on a post card. Make it interesting and memorable. Never be boring.
Print "Let's talk business over a cup of coffee" on coffee mugs and stuff it with a packet of Starbucks coffee. Send it to customers and prospects who aren't returning your phone calls.
Never be boring! The simple truth is it doesn't pay as much as being outrageous! Get used to it.
Let's go sell something . . .
Jim Meisenheimer
www.meisenheimer.com
Saturday, August 20, 2005
An Incredible Quote
"A black belt is just a white belt that doesn't quit," according to Stuart Bailey.
Try applying this to your most demanding customer.
Try applying this to your most difficult prospect.
Attitude is everything - but sure you have an attitude that doesn't quit.
And another thing - remove these words from your dicitionary:
quit, can't, impossible, commodity, and discount.
Let's go sell something . . .
Jim Meisenheimer
www.meisenheimer.com
Try applying this to your most demanding customer.
Try applying this to your most difficult prospect.
Attitude is everything - but sure you have an attitude that doesn't quit.
And another thing - remove these words from your dicitionary:
quit, can't, impossible, commodity, and discount.
Let's go sell something . . .
Jim Meisenheimer
www.meisenheimer.com
