Wednesday, April 20, 2005
What Are The 12 Dumbest Things Salespeople Do?
We all make mistakes and some salespeople seem to make a lot of them. What scares the vinegar out of me is that most salespeople keep making the same mistakes over and over again. Now in my book - that's just plain STUPID!
Maybe this list will serve as a helpful reminder. Maybe it won't. But at least you're curious to learn what these blunders are or why would you keep reading this? Okay - maybe you just wanted to subscribe to my No-Brainer Selling Tips newsletter, which you'll start getting with the very next issue.
In any case here's my list of the 12 Dumbest Things Salespeople Do:
1. Relying on one relationship to protect your account. Why in the world would you put all your eggs in one basket? Excuse me - with one person. It doesn't make any sense and the bigger the account is the more vulnerable you become. There are five reasons why you should develop more than one relationship in all your accounts, especially the major ones:
First retirement - people do retire. Second is death - yep some people actually die at their desk. Sure it's not common, but it does happen. Third is resignation - people do leave for better opportunities and that happens more than you might imagine. Fourth is termination - some people actually get fired. Finally - and sure this is a long shot - some people win the Lottery.
Action-step. Build and cultivate a network within every major account you have. The biggest Rolodex usually WINS.
As you know Blogs are supposed to be short and sweet. So please use this link to get your FREE copy of my Special Report, "The 12 Dumbest Things Salespeople Do." http://www.meisenheimer.com/articles/12dumbesttemplate.html
Jim Meisenheimer
(800) 266-1268
Maybe this list will serve as a helpful reminder. Maybe it won't. But at least you're curious to learn what these blunders are or why would you keep reading this? Okay - maybe you just wanted to subscribe to my No-Brainer Selling Tips newsletter, which you'll start getting with the very next issue.
In any case here's my list of the 12 Dumbest Things Salespeople Do:
1. Relying on one relationship to protect your account. Why in the world would you put all your eggs in one basket? Excuse me - with one person. It doesn't make any sense and the bigger the account is the more vulnerable you become. There are five reasons why you should develop more than one relationship in all your accounts, especially the major ones:
First retirement - people do retire. Second is death - yep some people actually die at their desk. Sure it's not common, but it does happen. Third is resignation - people do leave for better opportunities and that happens more than you might imagine. Fourth is termination - some people actually get fired. Finally - and sure this is a long shot - some people win the Lottery.
Action-step. Build and cultivate a network within every major account you have. The biggest Rolodex usually WINS.
As you know Blogs are supposed to be short and sweet. So please use this link to get your FREE copy of my Special Report, "The 12 Dumbest Things Salespeople Do." http://www.meisenheimer.com/articles/12dumbesttemplate.html
Jim Meisenheimer
(800) 266-1268
# posted by Jim Meisenheimer @ 10:02 AM 
