Friday, March 25, 2005
In Selling - It's VALUE Stupid!
Today's front page of the classified section of my newspaper had this at the top of their ad.
Nobody Beats a Sarasota Ford Deal . . . Nobody!!!
March Madness
Things are heating up as we take these savings to the net.
We will beat any other Ford dealer's price $500 or pay you $5,000.
Do you wonder why so many car buyers only want to talk about prices?
The auto industry (most of it) just doesn't know how to sell VALUE.
Really - selling cars for $1 over invoice, who are they kidding?
If you're in sales - take a very close look at how the auto industry sells and markets their cars - then just do the opposite.
Jim Meisenheimer
Jim Meisenheimer is the creator of No-Brainer Sales Training.
His sales techniques and selling skills focus on practical ideas
that get immediate results. You can discover all his secrets by
contacting him at (800) 266-1268, e-mail: jim@meisenheimer.com
or by visiting his website:
http://www.meisenheimer.com
Nobody Beats a Sarasota Ford Deal . . . Nobody!!!
March Madness
Things are heating up as we take these savings to the net.
We will beat any other Ford dealer's price $500 or pay you $5,000.
Do you wonder why so many car buyers only want to talk about prices?
The auto industry (most of it) just doesn't know how to sell VALUE.
Really - selling cars for $1 over invoice, who are they kidding?
If you're in sales - take a very close look at how the auto industry sells and markets their cars - then just do the opposite.
Jim Meisenheimer
Jim Meisenheimer is the creator of No-Brainer Sales Training.
His sales techniques and selling skills focus on practical ideas
that get immediate results. You can discover all his secrets by
contacting him at (800) 266-1268, e-mail: jim@meisenheimer.com
or by visiting his website:
http://www.meisenheimer.com
# posted by Jim Meisenheimer @ 8:36 AM 
